Self-managed brands · Coming soon

Your brief. Your choice. Your campaigns.

You get access to creators who make ad content. You post the job, review what comes in, approve what you want to use, and run it in your own campaigns. No agency. No managed service. Just creative supply on your terms.

  • No retainer
  • Pay per piece
  • Full usage rights
The problem

Meta does not need one perfect ad. It needs more useful shots on goal.

Creative fatigue arrives faster.

Winning ads do not stay fresh forever. Enterprise accounts need a constant pipeline of new hooks, edits, creators and proof points.

Teams are split by function.

The media buyer sees the data. The creator sees the brief. The brand sees the approvals. The learning needs to move between all three faster.

Feedback is too slow.

If the next brief waits for the end of month report, the account loses learning speed.

Good ideas do not get multiplied.

When a creator, hook or angle works, the next move is more variation, not starting from scratch.

Fit criteria

Is this right for you?

Running campaigns

You already run Meta ads.

You have an active Meta ad account and someone managing it. You know what you need. You just need more creative to test.

Creative volume

The same ads keep running.

There is nothing new ready to replace them. You need a faster way to get fresh creative into your campaigns.

Your process

You want to stay in control.

You choose what brief goes out, who you work with, and what you approve. You do not need someone else running your strategy.

Self-managed or Enterprise

Same creative output. You run the process.

Self-managedEnterprise
You’ll write and manage your own job briefs.Creator Army will write and manage briefs based on campaign goals.
You’ll review and approve all submissions directly.Creator Army will review creative before it reaches you.
You’ll run approved creative in your own ad account.Creator Army will manage the creative pipeline alongside your campaigns and provide weekly performance feedback.
Not sure which fits? Answer these 3 questions for a recommendation.

What you’ll get

Everything you need to run it yourself.

  • Creator network access.

    You’ll be able to browse and post jobs to the Creator Army creator pool.

  • Your brief, your rules.

    You’ll set the product, format, tone, rate and deadline.

  • Full approval control.

    Every submission will be yours to approve or pass on.

  • Certified creators available.

    You’ll be able to filter for certified creators.

  • Pay per piece.

    You’ll pay for the work you approve, with no retainer.

  • No lock-in.

    You’ll be able to post one job or ten, with no ongoing commitment.

  • You set the deadline.

    You’ll define the turnaround when you post. Creators will commit when they apply.

  • Full usage rights.

    You’ll be able to run approved creative anywhere, for as long as you want. No time limits. No restrictions.

  • Flexible pay model.

    Flat fee per piece, percentage of ad spend, or commission on sales. You’ll set the rate when you post.

  • Meta integration.

    You’ll be able to send approved creative straight to your campaigns and use Shopify for optional product gifting.

How it will work

Four steps.

  1. Post a job.

    You’ll create your brand account and post a job with your brief.

  2. Submissions come in.

    Creators will send in work matching your brief.

  3. Approve what you want.

    You’ll review every submission and approve only what you’ll use.

  4. Run it.

    Files will land in your account. You’ll be able to send approved creative to Meta or download it.

No retainer. No lock-in. No agency fees.

Be ready for your first job.

Not sure self-managed is right for you? If you need Creator Army to manage strategy, briefs, creative and performance feedback end to end, the Enterprise partnership might be a better fit. See the Enterprise partnership